The project centres around advancing Cars24's current growth trajectory by venturing into new verticals within the automotive ecosystem. With a focus on becoming the ultimate solution for car owners, the initiative involves expanding services to include Car Insurance, Car Servicing, Driver Hiring, and Car Wash.
The primary goals encompass redesigning the Cars24 homepage to mirror successful super-apps and crafting an intuitive onboarding journey for first-time app users. Through these enhancements, the project aims to boost user engagement, provide clarity on Cars24's comprehensive offerings, and prepare the company for successful entry into diverse automotive services.
